Our good friends over at London at MIPIM have coined a new saying: FOMM (Fear of Missing MIPIM) and we couldn’t agree more. With a new website, theme and session formats, there is plenty to get excited about as we ramp up to MIPIM 2017.
Here’s what you need to know:
The Theme
The theme for 2017 is ‘A New Deal for Real Estate’, which addresses the impact of the geo-political and economic challenges facing the real estate industry today and creating new sources of growth. According to the MIPIM website, this means stakeholders need to adapt and rethink their strategies by collaborating with new players and creating new forms of business.
This marks a forward-looking theme after a somewhat tumultuous year, with a focus on collaboration, partnership and welcoming new players to the industry. It’s a yes from us.
New and improved sessions
As well as the usual events and networking parties, a series of new sessions have also been announced. These include: the predictive scenario, in which three different scenarios on a current issue are presented by an expert and/or CEO to the audience; the masterclass, a lecture by a leading player in the industry on a topic related to their area of expertise so the audience can pick up some useful tips along the way; and finally, the creative workshop – interactive sessions for delegates to apply design techniques and frameworks to generate their own ideas and watch them come to life.
So now we have a taste of the new look MIPIM, what next? With 23,000 delegates from across 90 countries, 2,600 exhibitors, and more than 100 conferences, we think this will be the best year yet, and one you definitely don’t want to miss. We certainly won’t!
MAXIMISING MIPIM 